How important do you think the language on a menu is? Well it may mean more than you think.
According to a report by Professor Dan Jurafasky of Stanford University, California, the use of words to describe a dish is a sign of how high end a restaurant is.
In fact, after studying thousands of menus, Professor Jurafasky calculated that for every extra letter in the description of a dish, diners could expect to pay an extra 11p to be added to their bill.
He concluded restaurants often use more words to convince customers of the quality of a dish. The study showed words such as ‘exotic’ and ‘spicy’ are used to add value, however superlatives such as ‘tasty’, ‘terrific’ or ‘rich’ can reduce costs by up to 5p.
Here at Llansantffraed Court we like to do things a little bit differently. We want to keep our menus as simple as possible, focusing on the main, high-quality ingredients of a dish rather than losing impact through wordy phrases.
We do this not only to make our menus easy to understand, but because we believe simplicity is best – we don’t want our customers to be knee-deep in adjectives and adverbs. We would rather let our food do the talking. We are proud believers of using only the highest quality local, seasonal produce – 75% of our ingredients come from within a 20-mile radius, and much of it comes from our very own walled garden. Food yards, not food miles.
See for yourself an example of one of our set dinner menus below.
FOIE GRAS, APPLE, ALMOND
DUO OF CRAB, COMPRESSED CUCUMBER, PICKLED LETTUCE
SMOKED BRECON VENISON, GARDEN BEETROOT AND WYE VALLEY ASPARAGUS
LINE CAUGHT BASS, ARTICHOKES, MONKS BEARD
STRUDEL OF FETA, SPINACH, PINE NUT
CHOCOLATE, COOKIES, MILK
WILD FLOWER HONEY, RASPBERRIES, PISTACHIO
SELECTION OF WELSH CHEESES
We have designed our menus to be slightly mysterious. This gives our diners the opportunity to discover new surprises when our dishes are finally revealed. Of course our very popular 7 and 9 course Tasting menus are full of little gastronomic surprises too.
Naturally, if you would like to know further details, for example, if you have children or an allergy, then please do not hesitate to ask a member of our team who will gladly describe the dish in more detail.
Next time you’re dining with us, take a look at our menu – we hope that reading our dishes will tingle your senses and leave you with a sense of enigma.
Please note: our menus are subject to change, as we only use the highest quality seasonal ingredients. To view some more of our menus or our list of local, trusted suppliers please click here: http://www.llch.co.uk/menus.htm